Creating in Decentraland

How to create content for Decentraland

What can I create in Decentraland?

It would be easier to ask what you can't create in Decentraland! As a virtual world created by its users, in Decentraland you can create just about everything you see.

Decentraland Creators make all the components that go into crafting a digital identity, such as Wearables (this can include whole skins, body parts, articles of clothing, hair styles, accessories, etc.) as well as Emotes, animations for your avatar which can include props and sounds in addition to movement.

The landscape and activities of Decentraland are also all shaped by creators. Walking through Decentraland's Genesis City, you can explore a variety of content from different creators, built side-by-side: art galleries, theaters, gardens, night clubs, racetracks, casinos, entire game experiences, and more can be explored and created by everyone! To start building, download Decentraland's Creator Hub.

Learn more about creating in Decentraland at decentraland.org/create.

How do I become a Decentraland creator?

Anyone can be a Decentraland creator, all it takes is a little knowhow and endless creative ideas! Depending on what you want to create, the knowledge you need to know differs. If you just want to create cool virtual scenes for yourself or to host events, then you can get started creating scenes right away by downloading Decentraland's Creator Hub.

For those familiar with or willing to learn 3D modeling and/or programming, all the technical specs and procedures you need to know to create in Decentraland can be found on the Creator Docs page, and there are many tutorials available online for creating Wearables, Emotes, and experiences.

Wearables & Emotes

If you're interested in designing interactive experiences, download Decentraland's Creator Hub and start creating immersive scenes and games which you can then publish to Worlds or LAND in Decentraland's open-world Genesis City. You retain all control over your content, can edit or remove it whenever you wish, and keep all proceeds of any funds you may generate through your experiences.

What tools are necessary to be a Decentraland creator?

To build scenes or interactive experiences for Genesis City or Worlds, Decentraland's Creator Hub is your one-stop-shop. Download it here to get started and check out these tutorials to learn the ropes.

If you'd like to design Wearables or Emotes, the most common program Decentraland creators use is the free, Blender. Get started with these handy tutorials for Wearables and Emotes.

Learn more about creating in Decentraland with the Creator Docs.

Is it possible to monetize my creations?

Yes, of course! Decentraland creators are able to monetize their skills in many ways:

• Wearable and Emote creators earn 97.5% of the profits on all primary sales and 2.5% royalties on any secondary sales after publishing their creations in the Marketplace paying a $100 USD publication fee

• Scene creators are free to monetize their in-world experiences and retain 100% of the revenue they generate

• Creators can offer their services for hire on Decentraland Studios.

Does Decentraland take a cut from creator earnings?

As a decentralized platform with no centralized entity looking to make a profit, Decentraland's revenue-share model puts creators first. Decentraland creators keep 97.5% of the earnings from sales of their items—the highest revenue-share of any platform in the industry to date—and additionally earn 2.5% royalties on secondary sales.

The 2.5% withheld from creator earnings is the transaction fee that is associated with any sale in the Marketplace. This fee is collected in Decentraland's DAO treasury to be reinvested into the platform through community initiatives or to cover operational costs.

Do I need to own LAND to build in Decentraland?

Not necessarily. Anyone is free to create content (scenes and interactive experiences) with Decentraland's Creator Hub—once it's time to publish your creations in-world, there are multiple options available besides owning LAND.

• Worlds: Worlds are your personal 3D space in the metaverse. The exist separately from the open-world map of Decentraland's Genesis City and are perfect for those looking to experiment with 3D creation or host their own virtual space. You can get your own when you get a Decentraland NAME. Learn more about NAMEs here.

• Rent LAND: If you want to publish in Decentraland's open-world Genesis City but don't want to commit to a LAND purchase, you don't have to! It's easy to rent LAND for the short or long term in the Marketplace where you can pay by card, bank transfer, or cryptocurrency. Browse rentals to see what's available.

• Open Calls for Creators: The Foundation often announces Open Calls to collaborate with creators to build experiences and scenes for various Decentraland events such as the annual music, art, and fashion festivals. Stay tuned to Decentraland socials or subscribe to the weekly newsletter to stay updated!

• Community Magic: If you're passionate about sharing your creations with the community, in Decentraland there will always be a way to make it happen. The creator community is very welcoming and helpful. If you're just getting started, join the Community Building Discord to start making connections.

Where can I hire creators to design or build something for me?

Decentraland Studios is a vetted registry of Decentraland's most talented creators skilled in everything from Wearable design and 3D building to event management. Check it out to find a team to work with!

Can I control who can see the content of my World or LAND?

Yes. World permissions can be accessed at decentraland.org/builder/worlds. Here you can restrict public access and create a customized list of up to 100 accounts that are allowed to visit your World. From here you can also grant editing and streaming permissions for your World.

For restricting access to your LAND: You can control how certain content on your parcel is served to other users within the Decentraland network. For example, you could make 3D models, images, video, or sound content only visible to a player in Decentraland after they have submitted a payment or fulfilled some other requirement. However, remember that by uploading content to Decentraland's content servers, you are essentially making it publicly available since the content servers are a distributed file system.

You can control who you can see and interact with (and who can see and interact with you) within Decentraland. For example, imagine that you have a house on your parcel and you only want to invite certain friends into your house. You will be able to specify which players you can see (and which players can see you) within your house, but you won't necessarily be able to prevent anyone from seeing your house or its contents since the assets required to render your house reside on the content server.